Susa Pop is an urban media curator and producer based in Berlin. In 2003 she founded Public Art Lab (PAL) as a network of experts from the fields of urban planning, new media arts and IT. Susa Pop has initiated most of the PAL projects, like the Connecting Cities Network, Media Facades Festivals Berlin 2008 and Europe 2010, Mobile Studios and Mobile Museums. Beside speaking at worldwide conferences on urban media, she is a lecturer at the University of Potsdam, FH Potsdam and HTW Berlin. In 2012 she published the book Urban Media Cultures together with three co-editors.