Björk’s “Mutual Core” launches one-year world tour in Times Square for Nordic Outbreak

Updated: Jan 17, 2023

“ i am very excited about my mutual core video being shown at times square ! seems like them united screens there are going to have a go at matching the energy of the volcanoes in the video !! good luck manhattan !! “ Björk

Nordic Outbreak is a one-year world tour of the exhibition and public programs featuring video art by 30 contemporary Nordic artists and guest curators

VISIT NORDIC OUTBREAK HERE

PRESS RELEASE: Times Square Arts & Streaming Museum Go Global with Björk’s “Mutual Core”

Videos of Björk in Times Square, Nordic Outbreak Highlights, Bjork in Times Square premiere by David Bates, Jr / Streaming Museum (Wikipedia Documentation)

Streaming Museum's Nordic Outbreak is an internationally touring exhibition of 30 moving image artworks by established and emerging contemporary Nordic artists, curated for public space by Tanya Toft and Streaming Museum Founder Nina Colosi with Nordic guest curators Daniela Arriado, Birta Gudjonsdottir, Kati Kivinen and Jacob Lillemose.

Nordic Outbreak launched March 1, 2013 - April 6, 2013 in New York City with a new version of Björk’s video “Mutual Core,” directed by Andrew Thomas Huang across 15 of the largest screens in Times Square’s March Midnight Moment.

Following the one-month exhibition in Times Square, a series of public programs and exhibitions took place across NYC through April 6th at Scandinavia House, Dag Hammarskjold Plaza, Manhattan Bridge Archway, Big Screen Plaza, NYU Tisch School of the Arts, and an event in the Sky Room at the New Museum.

Nordic Outbreak was viewed as large projections and on screens in public spaces, on its website, and at partnering cultural centers where public programs were also presented.

Over the course of one year (2013-2014) Nordic Outbreak traveled to all Nordic countries and selections were viewed in Streaming Museum’s international network of screens, reaching over 46 locations on 7 continents, and over a million people in global cities and developing cities to remote Antarctica, and via the Internet.

Nordic Outbreak partners and sponsors

Nordic Outbreak is presented in collaboration with Scandinavia House, MOCAtv for the Museum of Contemporary Art, Los Angeles, World Council of Peoples for the United Nations, Times Square Advertising Coalition in Partnership with Times Square Arts, Dumbo Improvement District, NYC Department of Transportation, Kiasma Museum of Contemporary Art, Reykjavik Art Museum, Danish Architecture Center, Screen City Festival, Katuaq the Cultural Centre of Greenland, Big Screen Plaza, Babes at the Museum, PNEK, AV-Arkki, James Cohan Gallery, NY, Marian Goodman Gallery, NY.

Nordic Outbreak is supported by Nordic Culture Fund, Nordic Culture Point, Danish Arts Council, The Danish Arts Foundation, Consulate General of Denmark, Consulate General of Finland, Consulate General of Iceland, Icelandic Art Center, Royal Norwegian Consulate General, Office for Contemporary Art Norway, Consulate General of Sweden, Production Network for Electronic Art Norway (PNEK).

NORDIC OUTBREAK WEBSITE

NYC LAUNCH + TOUR

Times Square, New York City

Bjork's Mutual Core across the screens of Times Square Midnight Moment March 1-31, 2013

Photographs by Ka-Man Tse @TSqArts

Asia:

JM Network, Hong Kong and Macau
July 8 to August 7, daily at 11:57am HK time (11:57pm NY time)
Hong Kong: Chungking Mansion, Tsim Sha Tsim; Richmond Commercial Building, Mongkok; Broadway Cinema, Mongkok. Macau: No. 33-35 Avenida Do Infante D.Henrique

JM Network, Macau

Chungking Mansion Tsim Sha Tsui, HK

Richmond Commercial Building, Mongkok, HK

Europe:

Utsikten Kunstsenter, Utsikten, 4480 Kvinesdal, Norway
June 17–August 5, 2013 (continuous projection indoor art center)

Museum of Contemporary Art Kiasma and Media Facades Festival, Helsinki, Finland

August 21 – September 1, 2013

Complete information and pictures - NordicOutbreak.org

Danish Architecture Centre, Copenhagen, Denmark

October 10-22, 2013

Complete information, videos and pictures at NordicOutbreak.org

Reykjavik Art Museum, Reykjavik, Iceland
October 25-27, 2013
Complete information and pictures at NordicOutbreak.org

Screen City Festival, Stavanger, Norway
October 25-27, 2013
Complete information and pictures at NordicOutbreak.org

.
Katuaq the Cultural Centre of Greenland, Nuuk, Greenland
December 10-22, 2013
Complete information and pictures at NordicOutbreak.org

Umeå, Sweden, City Hall Park,

for the Inauguration of the city of Umeå as

European Capital of Culture 2014

January 31-February 2, 2014

Complete information and pictures at NordicOutbreak.org

Cocor MediaChannel, Bucharest, Romania 

June 25–July 24, 45 x per day, every 24 minutes

Viewed live on webcam: cocormediachannel.ro

18th Split Film Festival / International Festival of New Film, Split, Croatia

September 14 to September 21, 2013

BBC Big Screens, 21 Locations throughout the United Kingdom
Sunday, July 7 at 12:30pm; Monday, July 8 to Friday, July 12 at 12pm and 5pm, and daily through September

General Gordon Square, Woolwich, London, one of the 21 BBC Big Screen locations exhibiting Bjork’s Mutual Core

Photograph by Elisabeth Carr

Plymouth, UK, one of the 21 BBC Big Screen locations exhibiting Bjork’s Mutual Core

Africa:

Maboneng Precinct, Johannesburg, South Africa
August 1, 7 – 10pm

Corner Fox Street and Kruger Street, projections in various locations in the Maboneng Precinct, in partnership with The Trinity Session and The Maboneng Precinct

Australia:

Federation Square, Melbourne, Australia
June 8 through July 31, 2013. Daily schedule: fedsquare.com/events/fedtv
Photos by Graeme Furlong

The Concourse, Urbanscreens TV, Sydney 

June 7 through July 28.
Schedule and information: theconcourse.com.au/content/urban-screen

Antarctica:

Carlini Scientific Base of Argentina, Antarctica
Saturdays in September. Time dependent on weather conditions
Directed by curator/artist, Andrea Juan

South America:

Espaço Cultural Tendal da Lapa, São Paulo, Brazil
August 10 – outdoor and indoor projections at 5:30pm and 7 pm; and August 13 to September 13 – Cineclube at the Tendal da Lapa at 12 and 6pm daily, including Nordic Outbreak selections

Produced in collaboration with the University of São Paulo, Colabor Research Center for Digital Media, PGEHA, Cine Galapão, Pulso Filmes, Programa Vocacional and Secretaria Municipal de Cultura de São Paulo

PRESS

TIMES SQUARE’S MIDNIGHT MOMENT GOES GLOBAL

Times Square Arts and Streaming Museum Bring Times Square Digital Gallery
to Screens on 7 Continents in 2013

Björk’s Mutual Core Launches on Digital Screens in Europe, Asia, Antarctica,
Australia, Africa, and South America

(July 1, 2013, NEW YORK)— Midnight Moment, the largest coordinated effort in history by the sign operators in Times Square to display synchronized, cutting-edge creative content on electronic billboards and newspaper kiosks throughout Times Square every night, is going global. For the first time, digital screens in Europe, Antarctica, Australia, Africa, South America, and Asia will feature special content that was shown as a part of the Midnight Moment, a program of the Times Square Advertising Coalition and Times Square Arts. To make this possible, Times Square Arts, the public art program for the Times Square Alliance, has partnered with Streaming Museum.

The first video of this expanded program to be shown globally is a special version of internationally acclaimed singer-songwriter Björk’s Mutual Core, which originally appeared in Times Square during the March 2013 Midnight Moment to launch Streaming Museum’s globally touring Nordic Outbreak exhibition. Created in collaboration with director Andrew Thomas Huang, the video shows the forces of nature exploding across a futuristic landscape where volcanoes erupt from a desert floor, as a snowstorm transforms the environment, and anthropomorphic rocks come to life orbiting around a goddess of nature. Also on the tour is a film by David Bates, Jr. that captures the experience of seeing Bjork in Mutual Core across the synchronized electronic billboards in Times Square’s Midnight Moment.

The 18th Split Film Festival
September 13, 2013

VIDEOSTATIC: WATCH IT – Bjork on the Big Screen Around The World, by Stephen Gottlieb
July 23, 2013

Bjork.fr: Mutual Core présenté à travers le monde
July 7, 2013

MoMA Talks: Streaming Museum presents Bjork’s “Mutual Core” for Times Square’s Midnight Moment. Video by David Bates, Jr.
July 2, 2013

NY Post: Times Square in art ‘world’
July 2, 2013